Adoption

Unused AI license comparison
for teams

Eight team workspaces compared on what actually shows a stalled seat: usage by person and model, dormant-account signals, and a bill that does not grow just because a seat sits unused

Sep 1, 2026 · 12 min read

The short version
Measure adoption after launch

Teams fix unused AI licenses by watching adoption after the rollout, not by buying more seats or running a longer pilot. Assign a seat to a named recurring task, follow up through a manager rather than a launch email, and reclaim access that stays idle past the first month. The eight workspaces compared on the same criteria below are Playgram, WorkLLM, nexos.ai, Langdock, TeamAI, Aymo, Magai and TypingMind.

Low adoption is rarely about access. Gallup found that only 16 percent of employees who skipped AI at work blamed the lack of it, while 44 percent doubted AI could help their specific job at all6. A launch proves the tool exists. It does not prove a person has a reason to open it once the announcement is forgotten, which is why usage tends to fall away within weeks rather than grow.

This guide sets out the four places adoption actually breaks down, what a workspace has to show an administrator so a stalled seat is visible before renewal, and a rollout process that keeps measuring after the launch event ends.

Who this guide is for
Which teams this fits

IT & ops01

IT and operations

You provisioned the seats and now have to prove which ones are still worth paying for.

Finance02

Finance and procurement

You are trying to connect AI spend to real use before the next renewal.

Managers03

Managers and enablement teams

You are expected to make AI part of daily work for a team with mixed habits and mixed skills.

Not yet04

One tool already works fine

One or two people already use one provider daily and nobody else needs a seat yet.

The real problem
Why a launch does not create a habit

Four layers, each one a reason a rollout looks healthy on day one and says nothing by week six.

01

Cost

Separate subscriptions charge for availability, not demonstrated value, so a person can hold a full seat while regularly using only one of several tools available to them. OpenAI states that unused ChatGPT Business seats are not refundable during the billing period already purchased, and Anthropic's Claude Team plan charges for the membership recorded at the start of each billing cycle12. Zylo's 2025 index reported an average of $21 million a year in unused-license waste across the organisations it analysed5, and while that figure spans far more than AI tools, the shape of the problem is the same at any size: assigned, activated and regularly used are three different states, and only the license fee tracks the first one.

02

Workflow

People return to the tools they already know when AI adds an extra step: opening a separate app for a task already done in email or a document, copying a prompt between products, uploading the same brief again, or reviewing an answer that creates more work than it saves. BCG describes 'passive observers' who know AI is available but see it as unreliable or cumbersome, and in its survey work 38 percent of developers said reviewing AI output felt tedious or time-consuming8. A successful prompt that was never turned into a template or agent gets rebuilt from memory the next time someone needs it, if they bother at all.

03

Context

A seat can stay technically active while producing little cumulative value, because personal chat histories trap the instructions, examples and corrections that made one person's results good. When a task changes hands, the next person usually gets the output but not the original brief, the evidence behind it, the alternatives that were rejected, or the reason a particular model was chosen. That gap repeats the same setup work on every handoff and makes onboarding a new user slower than it needs to be, since they have to rediscover how the team gets useful results rather than reading it from a shared project.

04

Management

Most rollouts measure invitations and first logins, which produces a dashboard that looks healthy during launch and says nothing useful two months later. Microsoft's 2026 Work Trend Index found that only 19 percent of surveyed AI users sat where individual readiness and organisational support were both high, 16 percent were stalled, and only 26 percent said leadership was clearly and consistently aligned on AI9. Without a way to tell a person who never activated a seat apart from a monthly user with one valuable workflow, a team cannot target training, cannot reclaim access, and finds out how bad adoption really was only at renewal.

What a workspace has to show
Enough to catch a stalled seat

Five groups covering the report's nine requirements. A workspace missing one of them leaves adoption invisible until the renewal.

Coverage

Every major model in one login

Different roles should reach an approved model without buying another individual subscription, and admins should set defaults and restrict expensive or inappropriate models per role. Coverage stuck at one model family pushes people back to personal accounts.

Tools

The tools people actually open

A license stays unused if the product cannot finish the real task. Check each candidate for web research, document and spreadsheet work, image and video generation, code review and chats that leave nothing behind, since these are separate purchases from model access.

Context

Shared project context and continuity

Files, instructions and decisions should reach every authorised member rather than staying in one account, and a second model should inherit that context instead of forcing a restart. Test continuity directly, since several models in one product does not guarantee it.

Control

Usage visibility and preventive controls

An admin should compare assigned seats against activated users, weekly and monthly active users, and dormant accounts, not a raw prompt count. Add model allowlists and per-person or per-project limits, so access can be capped before spend or exposure occurs.

Pricing

Organisation and flexible usage

Project spaces, shared templates and named owners make a workflow repeatable rather than something one person remembers, plus a clear process for requesting or surrendering access. Pricing should give regular users more capacity without buying the same for occasional ones.

The shortlist
What each product covers and costs

The multi-model workspaces a team is most likely to weigh up once it needs to see adoption rather than just seats, judged on the same criteria and to one standard.

Product
Best for
Model access
Pricing
Shared team memory
Cross-model context
Notes
Playgram
Teams wanting adoption visible by person and model, not just seats sold
Claude, GPT, Gemini, DeepSeek, Grok and more23
Credits, with no per-seat fee: $60/mo for 10,000 credits billed monthly, so five people pay the same $6022
Yes, at team, project and personal scopes23
Yes, switch mid-thread and the conversation carries over23
Video generation is not shipped yet23
WorkLLM
Teams wanting organisation memory so a successful prompt does not stay with one person
More than 200 models10
Per seat: Basic $20/user/mo billed monthly with 2,000 pooled credits per user, so five users pay $10010
Yes, thread, folder, project, personal and organisation layers, with owner or admin approval before an entry reaches the team11
Manual test required
Report dimensions behind the activity reports are not publicly documented10
nexos.ai
Teams wanting cost and engagement tracking by user and model
More than 200 models12
$39/mo for the 1-month AI Workspace plan with 1,000 credits. The page does not state how many users it covers, so a five-person total is not verified12
Shared Projects keep uploads, searches and instructions, though organisation-wide automatic memory is not documented13
Yes, switch models inside a project without rebuilding it13
No published price for a longer commitment, and no documented user allowance12
Langdock
European teams wanting exports by user, agent and project
Claude, GPT, Gemini and others14
Per seat: Business EUR 29/user/mo billed monthly excluding VAT (EUR 22 seat plus EUR 7 for AI model access, both required), so five users pay EUR 14514
Automatic memory is personal only, capped at 50 entries and unavailable in project chats15
Manual test required
No automatic team-wide memory15
TeamAI
Teams wanting an owner-level usage report by model and person
Hosted models from several vendors in one selector16
Per workspace: Professional $149/mo for up to 25 users with 20,000 credits, so five users also pay $14916
No, memory is personal to each account and not shared with teammates17
Yes, the same conversation and thread, so a model can be switched anytime16
Per-person and per-model spend limits are not publicly documented17
Aymo
Small teams wanting broad model access at a low entry price
Full model access, plus your own keys18
Per workspace: Premium $20/mo billed monthly for up to 10 members, so five users pay $2018
A reusable Team Library is still marked coming18
Yes, switch models without starting a new thread18
Per-person analytics and model restrictions are not publicly documented18
Magai
Creative teams wanting easy model switching alongside images and video
More than 50 models19
Per seat: Standard $20/mo plus $20 for each added user, so five users pay $10019
Not publicly documented, and its context management covers files rather than memory19
Yes, switch mid-chat without losing context19
Admin analytics by person and model are not publicly documented19
TypingMind
Technical teams that want to control their own provider keys
Many vendors through your own API keys20
Per workspace: Starter $99/mo billed monthly with five seats included, then $8 per extra seat20
Not native, an optional memory server has to be configured25
Manual test required
Starter has no analytics dashboard, so adoption cannot be seen without Professional20

This table compares multi-model team workspaces with each other. The single-vendor plans a workspace usually replaces are priced further down, under 'Priced per seat', and are not rows here. Pricing is the lowest-priced paid plan that covers five users, at the monthly rate. Each cell cites the page that documents that cell rather than one pricing page per row. Figures checked September 2026, and cells marked 'Manual test required' could not be confirmed from public documentation.

Controls and data
What an admin can actually see

The same products again, on the criteria that decide whether a stalled license gets caught early: tools beyond chat, connectors, usage visibility, controls, training terms and hosting.

Product
Built-in tools
Integrations
Usage visibility
Usage controls
Training on your data
Where the models run
Playgram
Image generation, web search, deep research, document and spreadsheet work, and code execution23
Not publicly documented23
Adoption, query volume and model preference by person23
A credit limit per person, a limit across the whole team, and model access set per user22
No24
US-based infrastructure, with a secure US gateway for open-weight and foreign-origin models24
WorkLLM
Web search, deep research, and document, image, audio and video input10
Google Workspace, Slack, Jira, HubSpot, Notion and Salesforce are named21, though the same pricing table marks integrations coming soon10
Advanced activity reports and audit logs are listed, though exact person, model and period dimensions are not public10
Role-based access and model or data controls are documented, but a preventive per-person cap is not10
No10
Managed cloud, private VPC and on-premises are offered without naming countries10
nexos.ai
Web search, deep research, images, documents, slides and charts13
Slack, Google Drive, SharePoint and other work-tool connectors, plus MCP-connected systems13
Use and cost by user, team, project and model, with per-request logs13
Budgets and hard caps by user, team or project, plus model assignments and guardrails13
No13
EU and US hosting options are advertised, though not every model necessarily runs there13
Langdock
Image generation, web search, deep research, document and presentation work15
MCP, Slack, Teams, Excel, Outlook and Drive are documented15
Admin exports can cover user, project, model and period, with up to 12 months of history15
Workspaces on their own provider keys can set workspace, group, user and agent spend limits15
No15
Application and most models run in the EU15
TeamAI
Research mode, document libraries, data analysis and Google Docs or Sheets connections16
An MCP server and connections to Slack and Google Workspace are documented16
Owners see aggregate model usage and trends across the workspace, though a per-person breakdown is not confirmed in public docs17
An owner can set a pre-bill spend cap that stops AI use once it is reached17
Not publicly documented16
Not publicly documented16
Aymo
Image models, web search, deep research, documents and a private chat that is not saved18
Your own provider keys are documented, and productivity connectors are planned18
Plan-level message and credit caps are visible18
Per-person analytics and member budgets are not publicly documented18
No18
Not publicly documented18
Magai
Image and video generation, web search, file work and a document canvas19
More than 130 integrations are advertised, and MCP is not mentioned19
A usage page and top-ups are available19
An owner can set an optional member usage limit19
No19
Not publicly documented19
TypingMind
Image generation and editing, web search, retrieval and multi-model chats20
Plugins and MCP are supported, and external-system API integration needs Professional20
Starter has none. Professional adds token analytics by member and model20
Per-user and per-model limits are documented on Professional, not on Starter20
Not publicly documented20
US or EU cloud regions, or customer infrastructure when self-hosted20

'Not publicly documented' means the official sources checked did not state it, and 'Manual test required' means the behaviour cannot be confirmed without trying it. Neither means the feature is absent, so read them as questions to put to the vendor. Checked September 2026.

Priced per seat
What the single-vendor plans cost

The published per-seat price of each major single-vendor team plan, billed monthly. Every one of these bills a seat whether or not the person opens it that month.

Provider
Plan
Per seat
Models
ChatGPT Business
Business · billed monthly ($20 billed annually)
$25/seat/mo
GPT family (GPT-5 Instant, Thinking) + o-series reasoning models
Claude Team
Team (Standard seat) · billed monthly ($20 billed annually); 5-seat minimum
$25/seat/mo
Full Claude model family (Sonnet, Opus, Haiku)
Gemini Enterprise (Business)
Gemini Enterprise, Business edition · annual commitment (Standard is $30 with commitment)
$21/seat/mo
Gemini via the Gemini Enterprise app
Grok Business
Grok Business · billed monthly, no published annual discount
$30/seat/mo
Grok family (Grok 4, Grok Heavy)

Buying all four for one person came to about $101 a month at July 2026 list prices. Read that as one example stack rather than a going rate, since a team can assemble a cheaper mix and the four plans do not buy the same amount of use. None of these plans tells you which seats are actually active, so figures checked July 2026, confirm current pricing before purchase.

The cost drivers
What a quiet seat actually costs

Two of these show up as a monthly bill, and two only show up once someone goes looking for them.

Headcount

Every hire needs a seat on each single-vendor plan they are given, so the bill grows with the team whether or not the new person ever opens the tool. Usage-based pricing charges for the whole team instead, so a new hire adds no seat fee on its own.

Idle seats

A seat bought for someone who barely logs in costs the same every month as one used daily. Zylo's 2025 index analysed more than 40 million licenses and puts the average waste on unused ones at $21M a year per organisation5, and that figure includes software well beyond AI.

Training time

BCG found regular AI use was materially higher among employees who received at least five hours of training plus in-person coaching, while only 36 percent felt adequately trained7. Skipping that time is not free, it just moves the cost into licenses nobody activates.

Admin overhead

Every separate plan adds a vendor to vet, a login to create and an access policy to maintain, and none of that work appears on any invoice.

The options
Six ways to hold AI access

Six realistic setups, led by the one this guide is about, in the order a team typically works through them.

A multi-model team workspace

One workspace shows usage by person and model across the group, so a stalled account is visible before the renewal rather than after it. Whether it does that well depends heavily on the product, since documentation on adoption reporting varies sharply across the category.

Best for: Teams with several roles using AI differently, where nobody can currently say who has stopped.

Strengths

  • Usage broken down by person and model, so a quiet account shows up early
  • Shared project context means a successful workflow can outlive the person who built it
  • A workspace can price a quiet month differently from a busy one, depending on the product

Trade-offs

  • Below about five active users, one or two single-vendor consoles may already answer the question
  • A dashboard only helps if someone is assigned to read it and act on it
  • The pricing shape still varies by product, so check whether usage reporting comes with the plan you would actually buy

Separate consumer subscriptions

Each person keeps a personal account and controls their own work, with no shared administration at all. It is common at the very start of a rollout and becomes harder to track the moment more than a couple of people are involved.

Best for: One or two independent users who control their own work.

Strengths

  • Nothing to set up centrally
  • Fine for one or two people who already use AI daily

Trade-offs

  • No one can see who stopped using it, since there is no shared view of anyone's account
  • Personal accounts make team-level adoption measurement close to impossible

One provider for the whole team

Standardising on one vendor's business plan keeps administration simple and works well when the team's work fits inside that vendor's ecosystem.

Best for: Teams whose work stays inside one vendor's ecosystem.

Strengths

  • One console and one bill to track adoption against
  • Simple enough that most teams already know how to run it

Trade-offs

  • Adoption can still fall if a role needs a capability that vendor handles poorly or does not include
  • The team then accepts a weaker workflow or ends up buying a second product anyway

Several enterprise or provider team plans

Buying each vendor's team plan for the departments that need its native features gives strong tools inside each one, at the cost of reconciling several adoption pictures by hand.

Best for: Larger teams that genuinely need several vendors' native features.

Strengths

  • Each vendor's own onboarding and support are usually mature
  • Departments can pick the plan that fits their own workflow

Trade-offs

  • The team pays for overlapping chat access across every plan it holds
  • Seats should be assigned by workflow need rather than given to everyone uniformly, which most teams do not do

A custom API build

An internal interface can provide routing, integrations and precise adoption telemetry built exactly to the team's own definitions.

Best for: Teams with engineering capacity and unusual reporting requirements.

Strengths

  • Adoption can be measured however the team actually wants to define it
  • Routing and access rules are code the team owns rather than a vendor setting

Trade-offs

  • The organisation becomes responsible for authentication, logging, evaluations, retention and support
  • This is justified only when those controls are strategically important enough to own

A multi-model workspace with shared memory

The same governed workspace, plus context saved once and retrieved automatically, which is most relevant when adoption suffers because people keep re-explaining the same project.

Best for: Teams where valuable prompts and decisions stay stuck with a handful of power users.

Strengths

  • A successful prompt or workflow can be found and reused by someone other than its author
  • New hires and quiet colleagues can pick up a project without a private briefing

Trade-offs

  • Automatic team-wide memory creates another data layer the team has to be able to inspect, correct and delete
  • Most shortlisted products still ship chat history or a manually built knowledge base rather than automatic team memory

In practice
How one report becomes a habit

A monthly customer-feedback report is the kind of task that either becomes a habit or quietly stops after the first attempt.

Shared project context - reporting template, past reports, source files, audience Research groups the feedback and cites the source Human review removes unsupported claims, records fixes Draft a writing model inherits the evidence Saved result back into shared context next month reuses it

A person checks the evidence and removes unsupported claims before the writing model drafts the report, and sends thin evidence back to the research stage. The finished report and the corrections are saved into the project, so next month's report reuses them instead of starting from a blank prompt inside one person's personal account.

Shared memory
How it works and what to check

For a license that keeps getting renewed, the real test is whether the team's best prompts and decisions survive the person who built them, not whether a pricing page uses the word memory.

Definition01

Memory is not the context window

A context window is how much text a model reads in one request, and it empties when the chat ends. Memory is context stored outside the chat and pulled back into later ones, on another day or with another person. A larger window does not give a team the second thing.

Shapes02

Products build it four ways

Some keep chat history only. Some let a person attach files and build a knowledge base by hand. Some learn automatically but keep it private to one account. Some save it at a level the whole team can reach, the only shape that stops a colleague repeating a project.

Scope03

Scope decides who can read it

Once memory is shared it needs a boundary: what belongs to one person, what belongs to a project, and what the whole team should see. Ask which of those boundaries actually exist rather than assuming your own are reflected.

Control04

The controls matter as much

Before a workflow depends on it, check four controls. Someone should be able to see what was saved and why it was used, correct a wrong entry, limit who can reach it, and stop exploratory work from becoming permanent.

Past the pilot
How to measure adoption after launch

A rollout process that keeps working once the launch publicity fades, ending with a fix matched to the actual failure mode.

01

Audit who is actually using it

Record assigned versus activated seats, weekly and monthly active users, last activity date, models and native tools used, business data stored, and any personal accounts being used for company work. This step alone usually finds licenses nobody remembers were bought.

02

Baseline real workflows first

Pick recurring, handed-off tasks such as research turned into an article, meeting notes turned into a proposal, or feedback files turned into a management report. Measure today's time to a useful output, manual edits and repeated context before changing anything.

03

Run the pilot with skeptics

Include regular users, occasional users, skeptics and managers, not just the volunteers who were going to use AI anyway. A pilot limited to enthusiasts tells you nothing about the roles most likely to drift back to their old tools.

04

Review adoption in cohorts

Run an early review of activation and first completed workflow, a weekly review of returning users and failed workflows, and a monthly review of active users, dormant seats and accepted outputs. Compare people who activated in the same launch week to each other, since a cumulative total hides who stopped early.

05

Fix based on the failure mode

Invited but never activated points to onboarding or unclear relevance, so assign one role-specific first task with manager follow-up. Activated once then quiet points to a missing workflow, so turn a recurring task into a template. Frequent chat with few accepted outputs points to poor model fit, so change the model, context or output format and measure the edits that follow.

Bottom line
Measure adoption after launch

A stalled AI license is usually a workflow problem, not an access problem. Gallup found that only 16 percent of employees who skipped AI at work blamed a lack of access, while 44 percent doubted it could help their specific job6. Buying a second product will not change either number on its own.

The fix is to tie a seat to a named recurring task, follow up through the person's manager rather than a launch email, and measure adoption in cohorts after the pilot ends rather than as one cumulative total. A workspace that shows activity by person and model, and that lets a prompt or workflow outlive the person who built it, makes that follow-up possible. One that only reports logins does not.

None of this changes what a team is actually choosing between: whether the setup around the models makes a good workflow repeatable, or whether it just adds another login to abandon. Test that on the roles most likely to drift back to their old habits, not on the volunteers who were always going to use AI anyway.

The right buy
When it fits and when it does not

Not the right buy when

  • One or two people already use AI daily inside one ecosystem
  • AI use is rare enough that a single seat already covers it
  • The provider's own admin console already answers what you need

The right buy when

  • More than a couple of roles use AI differently across the team
  • Seats go quiet weeks after rollout and nobody can see why
  • A successful prompt should survive the person who wrote it leaving

Where Playgram fits
And where it does not

Two questions settle most of this: can you see, by person and by model, who has stopped using AI since the rollout, and can a successful prompt or workflow survive the person who built it.

If the answer to both should be yes, you are shopping for a workspace with real usage visibility. It has to report activity by person and model rather than seats purchased, and it has to let a workflow live at project or team level so a new hire or a quiet colleague can open it without a private briefing.

If one or two people already use AI daily inside one ecosystem and nobody else is meant to, a workspace built around adoption dashboards is more than the job needs. A single approved plan and a named owner cover that case well.

Playgram belongs on the shortlist beside the others in this guide for the first case: several roles with different AI habits, and prompts worth keeping past the person who wrote them. The memory part of that is covered by the three scopes below, so read those first, then run the estimator with your own headcount.

Team memory

Shared across everyone and every model.

Project memory

Scoped to a campaign or document set.

Personal memory

Your own working style, kept private.

Fair pricing
Pay per usage, not per seat

Upgrade as needed, and only pay for what you actually use

Save ~17% with the annual plan

Pro

$50/ month

Perfect for small and medium teams

Unlimited users & infinite memory

Multi-LLM chats

Granular access control to models

EU data residency

Get started

Ultra

$200/ month

Best for large, growing teams

Unlimited users & infinite memory

Multi-LLM chats

Unlimited use of DeepSeek V4 Flash

Granular access control to models

Choose US or EU data residency

Get started

Enterprise

Get in touch

Unlimited Credits

For organizations with advanced needs

Unlimited users & SSO

Priority Support

Unlimited use of DeepSeek V4 Flash

Granular access control to models

Choose US or EU data residency

Book a call

30-days money back guarantee

Pricing Calculator

Team size
people
Usage per person
messages/day
Usage complexity
Docs, coding help
Auto mode
%

Playgram will automatically choose the most cost-efficient model suitable for the task. It will be chosen by users in approximately 80% of requests. Your models for the remaining 20%:

If you bought each separately:

ChatGPT Business$800 / month
Claude Team$1 760 / month
Gemini Business$840 / month
Grok Business$1 200 / month
Total$4 600 / month

Playgram

$300/ month

~59 000 credits / month · ~$8 / user

Save ~$4 300 / month
Get started

Frequently asked
questions

Mostly because access was never the problem. Among employees who did not use AI at work, only 16 percent named a lack of access as the reason, while 44 percent doubted AI could help their specific job at all[6]. A launch event proves the tool exists. It does not give someone a reason to open it on an ordinary Tuesday, which is why adoption tends to fall away once the launch publicity fades.

No, and it usually makes the waste bigger rather than smaller. A license nobody activates costs the same whether it is one seat or twenty. The fix is to tie a seat to one recurring task, get a manager to demonstrate it rather than announce it, and measure who is still using it a month later rather than at launch.

Cohorts, not one cumulative total. Track activation rate, weekly and monthly active users, retention among people who first activated the same week, active days per person, completed workflows, and cost per accepted output. A single running total of prompts sent hides a person who tried it once and stopped behind a colleague who runs the same report every month.

Not on its own. A workspace that joins model access, shared project context and usage visibility removes some of the friction, and shared memory can cut the repeated briefing that discourages a busy person from starting over. Neither can manufacture a reason to use AI where a role genuinely has no useful workflow for it, so replacing an idle single-vendor seat with an idle workspace license does not raise adoption.

By looking at outcomes, not just logins. A person who opens the tool twice a month to finish one recurring report is not the same as someone who never activated the account, even though both look inactive on a raw usage count. Connect use to an accepted output, a faster cycle time or less manual editing before deciding a seat is truly idle.

In a personal account, usually nothing good: the prompts, corrections and decisions leave with them, and the next person starts from a blank chat. A workspace with shared project or team memory keeps that material in place, so a successful workflow survives whoever built it, which is what turns one person's habit into a team's.

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